Focused on implementing CRM strategy and operational frameworks, the full-time Manager, CRM Operations will oversee email and SMS initiatives across multiple brands while collaborating with IT, MarTech, and external vendors in a remote setting. Key responsibilities Complete projects that align with CRM strategy and governance standards for email and SMS programs Provide strategic guidance and performance insights to enhance personalization and channel effectiveness across brands Advise on campaign execution feasibility and manage brief creation, quality assurance, and email builds Required qualifications Bachelor's degree in marketing, business, communications, technology, analytics, or a related field Minimum of 3 years of experience in CRM, marketing operations, or digital marketing strategy, with a focus on email and SMS Strong understanding of CRM, email marketing, SMS marketing, and customer journey marketing Experience with marketing automation and CRM tools for customer segmentation and campaign execution Proficient in Microsoft Office, especially PowerPoint and Excel Experience: 5 years required