Description Position Overview Sigma Foods is seeking an experienced Food Service Sales Manager to grow and strengthen our European Brands business. This role is responsible for developing key customer relationships, expanding the assigned food service customer base, and executing sales strategies that support company growth objectives. The ideal candidate brings extensive food service sales experience, strong industry relationships, and a proven track record of growing business within the food service channel. Territory Covered – West Region The Sales Manager will be responsible for driving sales growth, managing customer relationships, and supporting business development activities across the West Region, which includes the following states: Washington (WA), Oregon (OR), California (CA), Idaho (ID), Montana (MT), Nevada (NV), New Mexico (NM), Colorado (CO), Utah (UT), and Wyoming (WY). The ideal candidate will be comfortable managing a large multi-state territory, developing strategic customer partnerships, identifying new business opportunities, and traveling throughout the region as needed to support sales goals, customer accounts, and market expansion initiatives.

Key Responsibilities

Retain and expand the food service customer base within the assigned territory. Build and maintain strong relationships with key customers and industry partners. Monitor sales performance and implement strategies to achieve business objectives. Develop territory growth plans and identify new business opportunities. Manage and support food brokers to ensure effective execution of sales initiatives. Collaborate with customers, brokers, and internal teams to drive revenue growth. Represent the company at local and national trade shows and industry events. Serve as a product and industry resource for customers and business partners. Perform other duties as assigned.

Requirements

Qualifications Bachelor's degree in Sales, Marketing, Business, or a related field, or equivalent relevant experience. Minimum of 10 years of sales experience, preferably within the food service industry. Experience in direct sales management and key account management. Experience managing food brokers and distributor relationships. Strong understanding of the food service channel and customer landscape. Proven ability to build and maintain strategic customer relationships. Proficiency with Microsoft Office applications, including Outlook, Word, Excel, and PowerPoint. Excellent communication, presentation, negotiation, and customer service skills. Strong organizational skills with the ability to manage multiple priorities and meet deadlines. Ability to work independently and collaboratively in a fast-paced environment. Willingness to travel extensively, including overnight travel.

Benefits

What We Offer Competitive salary and performance-based incentives. Comprehensive benefits package. Opportunity to work with established brands and key industry partners. Career growth and professional development opportunities. Dynamic and collaborative work environment. Apply Today If you are a driven sales professional with food service industry experience and a passion for building customer relationships, we encourage you to apply and become part of our growing team.