The Opportunity Are you a data-driven marketing leader ready to build something from the ground up? My client, an innovative, venture-backed technology company, is seeking a Head of Marketing to lead growth for its AI-powered video telematics business. As the first dedicated marketing leader for this business, you will work directly with executive leadership to shape strategy, generate demand, and build a scalable marketing engine. My client is challenging traditional fleet technology with a smartphone-based solution that improves driver safety and workforce productivity, with AI-powered capabilities at approximately half the cost of conventional systems. This opportunity suits an entrepreneurial marketer who combines strategic thinking with hands-on execution and measures success through business results.

What You Will Do

Own marketing strategy: Develop and execute campaigns that generate qualified leads, sales pipeline, and revenue growth. Drive demand generation: Test and optimize channels using conversion data, acquisition costs, and marketing ROI. Put AI to work: Use AI tools, automation, paid and organic digital marketing, SEO, and answer-engine optimization to improve performance. Lead events and partnerships: Manage trade shows, webinars, and strategic partner programs that produce measurable opportunities. Strengthen positioning: Create messaging and campaigns that communicate a differentiated product story. Run marketing operations: Oversee CRM and automation systems, reporting, contractors, and outside agencies. Partner with leadership: Collaborate with executive, sales, product, and engineering teams on go-to-market priorities. What We Are Looking For Approximately 5 to 8 years in B2B technology, SaaS, demand generation, growth, or performance marketing. Demonstrated ownership of qualified leads, marketing-sourced pipeline, revenue, or comparable measurable results. Strong analytical skills and hands-on experience with CRM, automation, digital campaigns, and AI-enabled marketing tools. Experience planning and measuring industry events or related partner marketing programs. An entrepreneurial, resourceful approach and willingness to execute directly with a lean budget and team. Strong communication and cross-functional collaboration skills; ability to travel about 30% during event season.

Preferred Qualifications

Experience in an early-stage B2B technology company; video telematics, fleet, or field service software; technical marketing automation; or building a marketing function from scratch. What Success Looks Like You will build a repeatable, cost-effective demand-generation engine with a long-term objective of supporting $10 million in new sales-qualified pipeline annually. You will identify high-performing channels, improve funnel conversion, and connect marketing investment to measurable business outcomes. Why This Opportunity Build and lead the marketing function for an innovative, growing business. Work directly with the CEO, CTO, and commercial leadership. Have real ownership of strategy, experimentation, and results. Grow with the business through competitive compensation, bonus, and meaningful equity. Enjoy a fully remote role within US time zones. Ready for Your Next Challenge If you are a hands-on, analytical marketing professional who thrives in an entrepreneurial environment and wants to build something meaningful, I would love to connect. Apply today to take the next step in your marketing leadership career.