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Head of Marketing

Remote · Switzerland Full-time

Job description

👥 Team: Marketing Department 📍 Location: Remote, Ukraine ⏳ Employment Type: Full-time

Why Join Eleken

At Eleken, people are trusted to own their work and make meaningful decisions. This role is a chance to not just execute someone else's brief, but to actually set the direction for the marketing function and see a direct line between your work and the company's revenue.

About the Company

Eleken is a UI/UX design agency specializing in SaaS products. The company operates on a subscription-based model, providing dedicated design teams integrated into client workflows, focused on user-centered design that helps businesses scale and succeed.

Job requirements

Required Skills & Experience

  • Overall marketing experience of roughly 5+ years (not necessarily all of it in a leadership role)

  • Experience managing a marketing team — able to set direction and define tasks, not just execute ones already handed to you

  • Strong analytical skills: comfortable with numbers, understands funnel economics, makes decisions based on data rather than abstractions

  • A research-driven, analytical mindset — willing to dig independently into context (product, clients, business processes, competitors, market) until a problem actually makes sense

  • Comfortable with ambiguity: able to take on open-ended problems with no ready-made solution and define the first steps yourself

  • Background in a B2B service business (an agency of 100+ people) or in enterprise-segment marketing (account-based marketing, working with funnels for large clients) is a strong plus

  • English — confident reading and writing (spoken English is not critical; the role has no direct client-facing communication)

  • Experience with SEO/content marketing as a primary lead generation channel

Nice to Have

  • Experience in design agencies or adjacent IT service companies

  • Experience launching or scaling new channels — paid advertising, webinars, LinkedIn ABM

  • Understanding of how SEO and search are evolving under the influence of LLMs/AI

Main Responsibilities

  • Manage the marketing team (SEO specialist, content writers, SMM specialist) and set its direction and priorities

  • Own the key metric — the volume and conversion of leads into contracts — with a focus on improving the effectiveness of the main channel (SEO/content)

  • Turn open-ended problems into concrete, measurable outcomes for the team

  • Research the market, clients, competitors, and the company's own product to make informed decisionsоз

  • Test and roll out new lead generation channels (paid ads, webinars, ABM) where the economics justify it

  • Bring in a technical specialist or business analyst as needed to execute initiatives

  • Report directly to the CEO on results and progress

What We Offer

  • Individually discussed salary based on experience

  • Flexible working hours

  • Paid vacation and sick leave

  • Fully remote position

  • Co-working space compensation

  • Finance/accounting support

  • Employee referral bonuses

  • Internal learning activities (talks, feedback sessions, lectures)

  • Reading club and corporate library access

Hiring Process

  • Resume review

  • Interview with Talent Acquisition Specialist

  • Interview directly with the CEO

  • Offer

Would you like to learn more about our company or view our work?

▶️ YouTube

5+ years marketing experience, team management, analytical skills, B2B service background, English proficiency, SEO/content marketing experience.

Key Responsibilities

  • managing marketing team
  • owning lead metrics
  • researching market

Job Details

  • Category: Marketing
  • Seniority: Senior Level
  • Commitment: Full Time
  • Workplace: Remote — Ukraine
  • Languages: English

Benefits

  • Generous paid time off

About Eleken

A UI/UX design agency specializing in SaaS products, providing dedicated design teams integrated into client workflows. — Industry: Information Technology

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