This is a field-based role that will cover all of MN, IA, SD, MO, IL, WI, MT, WY, ND, NE, KS areas. The Health Informatics Manager in Market Access supports strategic initiatives that use health information technology (HIT) to improve care delivery across GSK priority therapeutic areas. The role partners with health systems and cross-functional GSK teams to align approved HIT capabilities with customer needs, clinical workflows, and technology environments, including electronic health records, population health tools, and digital solutions. Working within a shared-service model, the Health Informatics Manager translates customer and healthcare data insights into practical opportunities to improve patient identification, clinical workflows, care coordination, and operational efficiency. The role serves as an educator and subject matter resource, helping customers evaluate approved EHR-enabled tools and resources while ensuring implementation decisions remain with the health system and align with customer governance, GSK policies, and applicable Legal and Compliance requirements. Key Responsibilities: - Partner with health-system stakeholders and cross-functional GSK teams to align approved HIT resources with customer needs, clinical workflows, and technology environments. - Assess customer workflows, EHR readiness, data insights, and operational barriers to identify compliant opportunities that may improve patient identification, care delivery, coordination, and efficiency. - Educate customers on approved EHR-enabled, digital, patient identification, and measurement resources and support their