Note: The job is a remote job and is open to candidates in USA. UniFi is hiring a Business Development Manager to acquire new franchisor channels and expand its portfolio of franchise brands. The role owns the sales cycle, outbound campaigns, CRM pipeline, referral relationships, and event-driven business development, while coordinating onboarding with internal teams.

Responsibilities

• Identify, target, and engage franchise brands that align with our ideal channel profile
• Execute outbound prospecting via email, LinkedIn, phone, and industry events
• Own the full sales cycle—from initial outreach through closing and onboarding
• Build and maintain a strong pipeline of franchisor opportunities
• Own and manage CRM records and activities
• Build and execute targeted email campaigns for franchisor outreach
• Develop lead generation workflows, sequences, and automation
• Track, analyze, and optimize campaign and pipeline performance
• Maintain clean, accurate data and reporting within CRM
• Develop and manage relationships with consultants, brokers, and industry professionals
• Create consistent inbound opportunities through referral channels
• Nurture and expand relationships into long-term growth
• Represent the company at industry conferences and franchise events
• Actively network, generate leads, and schedule meetings with franchisor prospects
• Travel regularly to attend events, build relationships, and close deals in person
• Own pre- and post-event outreach strategies to maximize ROI
• Build trust with franchisor executives and leadership teams
• Clearly communicate our value and how we support franchisee success
• Collaborate with internal teams to ensure smooth onboarding and long-term success

Skills

• 4–7+ years in business developments, or B2B sales in the franchise industry
• Experience in franchising, multi-location businesses, or SaaS
• Strong experience using HubSpot (or similar CRM) for outreach, campaigns, and pipeline management
• Proven ability to prospect, generate leads, and close deals independently
• Experience running email campaigns and outbound sequences
• Excellent communication skills, especially with senior stakeholders
• Highly self-motivated, organized, and execution-focused
• Existing network within the franchise ecosystem
• Experience managing referral or channel relationships

Benefits

• Commission
• Fully-remote position

Company Overview