Note: The job is a remote job and is open to candidates in USA. Robert Half is recruiting for an unnamed client seeking a Digital Media Manager on a contract basis. The role manages and optimizes paid search campaigns, analyzes and reports on campaign performance, and supports campaign launches, social media advertising, and affiliate marketing.

Responsibilities

• Manage and optimize paid search campaigns across Google Ads, including large-scale budgets
• Monitor campaign performance, analyze results, and provide actionable optimization recommendations
• Partner directly with Google's Account Team to maximize campaign effectiveness and ROI
• Develop and deliver regular reporting, insights, and performance analyses to stakeholders
• Export, analyze, and present campaign data using advanced Excel skills
• Lead testing initiatives, campaign launches, and participation in alpha/beta marketing programs
• Serve as project manager for new marketing campaigns and product launches
• Support social media advertising efforts across Facebook, Instagram, TikTok, and X
• Maintain affiliate marketing partnerships and support affiliate program initiatives
• Collaborate cross-functionally with marketing, analytics, and data science teams
• Social Media Marketing (5%): Support campaigns across Facebook, TikTok, Instagram, and X. This area is teachable
• Affiliate Marketing Management (5%): Maintain and strengthen affiliate partner relationships

Skills

• 5+ years of digital media or paid search experience
• Deep expertise in Google Ads and Paid Search campaign management, of budgets $100M+
• Advanced Excel skills with the ability to analyze and present complex data sets
• All applicants applying for U.S. job openings must be legally authorized to work in the United States
• Experience with social media advertising and affiliate marketing

Benefits

• Hybrid schedule
• Equipment provided
• Free online training
• Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance.
• Hired contract/temporary professionals are also eligible to enroll in the company 401(k) plan.

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