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[Remote] Head of Marketing

Remote · New Zealand Full-time

Note: The job is a remote job and is open to candidates in USA. MimoLabs is hiring its first marketing lead to build marketing for Mimo Studio, an agentic system for making physical things. The role owns positioning, the end-to-end growth funnel, content, community, and product launch, while opening developer and business marketing as those offerings grow.

Responsibilities

  • Set the positioning and voice, consistent and human everywhere Mimo appears, for example the site, the product, the launch and the founders' own channels
  • Own the funnel end to end, measured weekly with an experiment cadence, for example signup to activation to paid, and what moves each step
  • Make the content and video: product demos, technical content and search, including AI search, for example a build filmed from the first prompt to the finished part
  • Build the community where engineers, product teams and manufacturers already are
  • Plan and run the launch: moments, assets and measurement
  • Open developer and business marketing as those surfaces open

Skills

  • 5+ years
  • A launch you led for a prosumer or developer product sold product-led, with ownership of signup, activation and conversion metrics
  • You ship pages, automations, lifecycle email and analytics yourself
  • Clear, fast and human, with positioning that lands with engineers and manufacturing teams
  • Comfortable with APIs, docs and the product itself
  • Agents run your content and operations pipeline, and you judge the output
  • You set the plan, build the function and push back on founders
  • US work authorization is required, and we are not able to sponsor visas for this role
  • 3D printing, hardware or manufacturing affinity
  • YouTube, short-form, product demos
  • Developer marketing or developer relations; product marketing for enterprise buyers
  • Programmatic SEO, paid performance, community operations at scale

Benefits

  • Equity, four-year vesting with a one-year cliff
  • Health, dental and vision

Company Overview

  • It was founded in 2026, and is headquartered in Detroit, Michigan, USA, with a workforce of 2-10 employees. Its website is https://mimolabs.ai/.
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