Note: The job is a remote job and is open to candidates in USA. Tel Stone Capital Group is seeking a Senior Marketing Director to lead strategic marketing supporting its financial services, investment management, and business growth objectives. The role oversees brand positioning, integrated campaigns, institutional marketing, market research, compliance alignment, and marketing teams, while reporting performance and strategic recommendations to senior management.

Responsibilities

• Develop and execute strategic marketing plans aligned with the company’s financial services, investment management, and business growth objectives
• Lead marketing initiatives to strengthen brand positioning, expand market presence, and increase client acquisition across financial markets
• Oversee integrated marketing campaigns, digital marketing, content strategy, and market communications to promote financial products and services
• Collaborate with executive leadership, Sales, Business Development, and Product teams to support revenue growth, client engagement, and strategic partnerships
• Analyze financial industry trends, competitive landscapes, client needs, and market data to identify growth opportunities and refine marketing strategies
• Lead institutional marketing initiatives targeting investment firms, corporate clients, high-net-worth individuals, and other relevant financial market segments
• Manage marketing budgets, campaign performance, and key performance indicators (KPIs) to optimize return on investment and resource allocation
• Ensure marketing materials and campaigns align with applicable financial industry regulations, advertising standards, compliance requirements, and internal policies
• Oversee market research, brand development, thought leadership, and strategic communications to strengthen the company’s credibility and competitive positioning
• Lead and develop high-performing marketing teams, establishing clear performance goals and promoting collaboration, innovation, and continuous improvement
• Present marketing performance reports, market insights, and strategic recommendations to senior management to support business planning and decision-making

Skills

• 15–20 years of progressive professional experience in marketing, preferably within financial services, banking, investment management, capital markets, asset management, or fintech
• 10–15 years of management or senior leadership experience overseeing marketing teams, strategic campaigns, or cross-functional initiatives
• Proven track record of developing marketing strategies that strengthen brand recognition, generate qualified leads, increase client engagement, and support revenue growth
• Strong understanding of financial products, institutional client marketing, market positioning, digital marketing, and data-driven campaign optimization
• Experience managing marketing budgets, evaluating campaign performance, and translating market research into actionable business strategies
• Familiarity with financial services compliance requirements, regulatory considerations, and risk-sensitive marketing communications
• Excellent leadership, analytical, communication, strategic planning, and stakeholder management skills
• Bachelor's degree in Marketing, Finance, Business Administration, Communications, or a related field required
• MBA or relevant advanced degree preferred

Company Overview