Open role
Senior Digital Data Analyst
Job Description:
- Analyze, predict, and provide data and information for business actions.
- Deliver presentations, insights, recommendations, and reports using digital data.
- Support consumer journey and execution of consumer-facing programs and services.
- Provide leadership over tracking deliverables and project timeframes.
- Ensure tagging is complete on the website.
- Collaborate to increase self-service usage of Adobe across the organization.
- Create vision for digital marketing tracking strategy.
- Maintain data connections, Marketing Channels, and SAINT Classifications.
- Provide self-service training and mentor business end users.
Requirements:
- Bachelor's degree in Math, Statistics, Computer Science, Engineering, Economics. or related field and/or equivalent years of relevant experience.
- Minimum of 5-6 years of BI and Analytics experience inclusive of 2-3 years building dashboards and delivering clickstream analysis & recommendations using Adobe Analytics or Google Analytics
- 1 year using Tealium and proficiency with Utag data layer preferred
- Experience presenting to & working with all levels of management, including negotiation of deliverables
- Proficient at debugging and identifying root cause of tracking issues; demonstrated knowledge of common types of issues
- Exemplify a sophisticated understanding of how web analytics tooling works, such as persistence of IDs/variables, cross-device tracking, data layers and processing rules
- Experience deploying analytics in asynchronous/single page application (built on Angular.js) preferred
- Demonstrated curiosity resulting in ability to turn insights into recommendations
- Strong cross-functional collaboration skills and the proven ability to work effectively with numerous stakeholders and contributors, both internally and externally
- Excellent written and oral communication skills with the proven ability to communicate with all levels including management and retail partners
- Strong organizational skills with demonstrated ability to prioritize workload and attention to detail.
Benefits:
- Health insurance
- Professional development