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Senior Sales Operations Manager - Food Industry

Remote · Senegal Full-time

Senior Manager - Retail Commercial Operations A growing consumer products manufacturer is seeking an experienced Senior Manager, Retail Commercial Operations to strengthen how its retail business plans, executes and delivers against customer commitments. This is a high-impact role leading the operational side of the commercial organisation, ensuring sales plans translate into effective execution across forecasting, planning, customer fulfilment, retail execution and customer support. The ideal candidate is a commercially minded operator who enjoys building structure, improving processes and leading teams through change in a fast-moving CPG environment.

Key Responsibilities

  • Develop scalable commercial operations processes to support continued retail growth.
  • Establish planning and forecasting routines that improve accuracy, inventory visibility and execution.
  • Partner closely with Sales, Supply Chain, Customer Service, Finance and Manufacturing to improve cross-functional performance.
  • Support customer launches, seasonal programmes and promotional activity from planning through execution.
  • Identify and manage operational risks across orders, inventory, pricing and customer compliance.
  • Develop and monitor KPIs, using data to identify trends, issues and opportunities for improvement.
  • Lead initiatives that simplify workflows, improve processes and increase commercial effectiveness.
  • Build reporting and analytics tools that provide leadership with clear, actionable business insights.
  • Lead, develop and establish clear processes and accountability across a small Sales Operations team.

What You'll Bring

  • Extensive experience in Sales Operations, Commercial Operations, Customer Supply Chain or a similar function within CPG/consumer products.
  • CPG Experience is essential.
  • Strong understanding of forecasting, retail execution, order management and customer operations.
  • Experience supporting national retail customers and working cross-functionally across commercial and operational teams.
  • Familiarity with ERP, CRM, EDI and business intelligence/reporting systems.
  • Strong analytical skills and the ability to translate commercial data into actionable business decisions.
  • Proven experience leading teams and driving operational/process improvements.
  • Excellent communication, stakeholder management and problem-solving skills.

What Success Looks Like Within your first year, you will have:

  • Improved forecasting consistency and planning discipline.
  • Increased visibility of commercial performance across the organisation.
  • Reduced operational issues impacting retail customers.
  • Established scalable processes to support continued growth.
  • Built a collaborative, high-performing Sales Operations function.
  • Strengthened partnerships between Sales, Supply Chain, Customer Service, Finance and Manufacturing.

Why Join? This is an opportunity to join an organisation investing significantly in its retail business and play a key role in shaping its commercial operations strategy and infrastructure. You'll have the opportunity to build processes, develop a team, influence cross-functional decision-making and make a measurable impact on the company's future growth. Keywords: Sales operations, retail operations, commercial operations, sales support manager, customer support manager, customer operations.

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