Core Tasks:

• Manage and maintain the Shopify storefront, themes, apps, and site functionality
• Help to manage and optimize Reddit, TikTok Shop, Google, and other listings
• Build and implement Shopify theme updates using Liquid, HTML, CSS, and JavaScript
• Run A/B tests across landing pages, product pages, cart, and checkout flows
• Analyze site performance and identify opportunities to improve conversion rates
• Implement CRO improvements based on user behavior, analytics, and test results
• Monitor key ecommerce metrics including conversion rate, AOV, and add-to-cart rate
• Troubleshoot technical issues affecting site performance or customer experience
• Partner with marketing and design teams to launch new pages and campaigns

Must Have:

• 5+ years experience managing and developing Shopify websites
• Proficiency with Shopify Liquid, HTML, CSS, and JavaScript
• Experience running A/B tests and measuring experiment performance
• Strong understanding of ecommerce conversion rate optimization principles
• Experience with GA4 and ecommerce analytics or reporting tools
• Ability to identify and resolve Shopify theme, app, and site performance issues
• Experience optimizing product pages, landing pages, cart, and checkout funnels
• Strong English communication skills and ability to work independently
• Ability to work full-time EST

Nice to Have:

• Experience with heatmaps and session tools such as Hotjar or Microsoft Clarity
• Experience improving site speed, Core Web Vitals, and mobile performance
• Basic UX/UI knowledge and experience working directly from Figma designs
• Experience working with high-growth DTC or ecommerce brands