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Vice President of Global Brand Communications

Remote · Sri Lanka Full-time

Role Description The Vice President of Global Brand Communications is a full-time remote role responsible for leading the development and execution of Al Malbas Al Fakher Trading’s global communication strategy. This role oversees brand messaging across all markets, ensuring consistency and alignment with business objectives and stakeholder expectations. Day-to-day responsibilities include guiding corporate and public relations initiatives, managing media relations, and coordinating strategic communications campaigns that support brand positioning and reputation. The VP will collaborate with senior leadership, marketing, and regional teams to create integrated communication plans, develop key messages, and respond to external communication needs. The role also involves monitoring communication performance, overseeing content development for executive communications, and mentoring communication professionals to uphold high standards and best practices.

Qualifications

Candidates should possess strong Media Relations and Public Relations skills to build and maintain relationships with global media outlets and manage press activities. Candidates should possess expertise in Strategic Communications and Corporate Communications to design and implement comprehensive communication strategies aligned with business goals. Candidates should possess advanced Messaging skills to develop clear, compelling narratives and key messages tailored to diverse audiences. Extensive experience in senior communications or brand leadership roles, preferably in international or multi-market environments. Proven ability to work effectively in a remote, cross-functional, and culturally diverse setting. Strong analytical, planning, and project management capabilities, with attention to detail and deadlines. Excellent written and verbal communication skills in English; additional language proficiency is an advantage. Bachelor’s or Master’s degree in Communications, Public Relations, Marketing, Business, or a related field, or equivalent practical experience.

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