Note: The job is a remote job and is open to candidates in USA. WIN Home Inspection is hiring a Growth Marketing Specialist to build and optimize campaigns that drive growth. The role focuses on email campaigns, landing pages, digital content, testing, analytics, and integrated marketing to attract franchisees and clients.

Responsibilities

• Design, build, and optimize email marketing campaigns that engage and convert
• Develop landing pages and web content that resonate with prospects and drive leads
• Continuously refine campaigns through A/B testing, analytics, and conversion tracking
• Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform
• Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results
• Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward
• Report on campaign performance with clear recommendations for improvement

Skills

• 3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content
• Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization
• Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar)
• Experience with website CMS tools (WordPress, Webflow, or similar)
• Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.)
• Exceptional writing and editing skills — persuasive, clear, and engaging
• Competitive, proactive, and wired to show measurable results
• Bonus: experience marketing in a franchise or B2B services environment

Benefits

• 100% remote (Chicago preferred)
• Health/dental/vision insurance
• 401(k) with match
• Generous PTO and holidays
• Paid parental leave
• Ongoing professional development

Company Overview