Note: The job is a remote job and is open to candidates in USA. Nihon Kohden America is hiring a Product Manager to lead commercial marketing strategy for its central monitoring, interoperability, and telemetry software and products. The role develops downstream marketing plans and sales tools, analyzes markets and competitors, and supports product launches, sales training, and demonstrations.

Responsibilities

• Develop and drive the execution of commercial, downstream marketing strategies in partnership with cross-functional commercial teams (sales, marketing, clinical, training, and IT) to achieve or exceed business goals
• Collaborate with cross-functional commercial teams to create commercial, pricing and communication strategies including differentiated value propositions, consistent messaging, and product positioning
• Devise market research to support products, analyze sales and market trends, and synthesize results into relevant plans
• Serve as the primary product expert and function as a knowledge resource for customers, sales, and service personnel
• Support marketing, sales, and support by developing and maintaining a portfolio of effective marketing tools, including technical marketing collateral, application notes, FAQs, product notes, user guides, field training presentations, online marketing content and demos
• Develop hands-on, in-depth knowledge of competitive products and maintain technical analysis of competitive strengths and weaknesses, feature sets, underlying technology, product workflow, usability, etc. to establish technical differentiation and feature/benefit statements
• Coordinate demonstrations at trade shows to ensure monitoring products are correctly displayed to enhance customer perception
• Adhere to all company policies, procedures, and business ethics codes

Skills

• Bachelor's degree in marketing, communications, or related discipline
• 3+ years of experience with a medical device or life science company
• 3+ years of marketing experience
• 3+ years of experience with Nihon Kohden or similar patient monitoring equipment and devices
• Excellent verbal and written communication skills
• Excellent planning and organizational skills
• Strong familiarity with IT product lifecycles
• Knowledge of medical device industry practices, techniques, and standards (e.g., HIPAA, quality, and regulatory requirements)
• Ability to interface with all facets of the organization, including such various disciplines as Engineering, Clinical, Quality, Regulatory, and Technical Support
• Able to deliver group presentations in front of peers, customers, or other groups
• Proficient with Microsoft Office suite, especially Excel
• Able to work effectively both independently and in a collaborative team environment
• Master's degree/MBA in Business, Marketing or related field
• Upstream and/or downstream experience preferred

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