Note: The job is a remote job and is open to candidates in USA. RudderStack is hiring a Product Marketing Manager to shape product positioning and messaging, lead go-to-market planning and launches, and support sales enablement and content creation. The role works across marketing, product, and sales to communicate the company’s customer data platform and competitive value.

Responsibilities

• Sharpen how RudderStack shows up in a crowded, fast-moving category, owning positioning and messaging to give us a cohesive, convincing narrative across every channel and conversation
• Run go-to-market for launches and the broader motion around them: plan and execute launches end to end, and support the campaigns, webinars, sponsorships, and partner and analyst work that surround them
• Own the competitive program. Know the landscape, build and keep competitive materials current, and combat competitor noise with a clear point of view sales can win with
• Equip sales with enablement they actually use — decks, talk tracks, one-pagers, objection handling — grounded in a real understanding of our buyers
• Create content to carry the strategy: announcement blogs, thought leadership on the problems we solve, web and ad copy, and the social presence around it
• Stay wired into the product and the business, tracking the roadmap and company priorities so your work reflects where we're headed, not just where we've been
• Build streamlined processes with AI for core work where appropriate, and apply your critical thinking, point of view, and human hand where they create the most leverage

Skills

• 4+ years in product marketing at a fast paced software company, owning GTM strategy and running major product launches, with the portfolio and results to show for it, or
• 4+ years in growth, performance, or lifecycle marketing, owning data-driven campaigns end to end, from targeting through execution and attribution
• A strong grounding in the customer data tooling ecosystem. You know how tools for data collection, unification, and activation fit together
• You're curious where the market is going, and you have your own point of view
• A sharp writer who can also execute. You're as comfortable shaping a narrative as you are running the plan behind it
• Comfort with ambiguity and a bias to action. You can see the gaps and figure out how to close them
• No fear of technical detail, and the ability to learn a deep product quickly
• Low ego, high ownership. You work across product, sales, and the rest of marketing, and you make those people better
• Experience marketing to technical or developer-adjacent buyers
• Background at a data infrastructure, martech, or developer tooling company

Benefits

• Eligible for equity / stock options
• Medical, dental, and vision insurance
• 401(k)
• Paid time off
• Paid parental leave
• Learning and home office stipends
• Wellness benefits/perks

Company Overview