Note: The job is a remote job and is open to candidates in USA. SK Digital World is seeking a part-time, remote VP of Marketing to lead marketing strategy and execution across digital channels. The role oversees brand positioning, campaign planning, performance management, integrated marketing plans, and initiatives that support client acquisition, retention, growth, and partnerships.

Responsibilities

• Leading overall marketing strategy and execution across digital channels
• Oversee brand positioning, campaign planning, and performance management, ensuring alignment with business goals and client needs
• Collaborate closely with leadership to define target markets, refine service offerings, and develop integrated marketing plans for social media, SEO, and design services
• Managing marketing calendars, guiding content and promotional strategies, analyzing campaign data, optimizing marketing efforts, and supporting client acquisition and retention initiatives
• Representing the brand externally, maintaining consistent messaging, and identifying new opportunities for growth and partnerships

Skills

• Strong skills in Market Planning and Marketing Management
• Solid Market Research and Marketing skills
• Public Relations skills
• Demonstrated leadership experience, with the ability to set vision, prioritize initiatives, and collaborate with cross-functional partners
• Strong analytical, communication, and decision-making skills
• Background in marketing, communications, business, or a related field; equivalent practical experience is highly valued
• Proven experience in digital marketing, including social media and SEO, preferably in a services or agency environment
• Experience working with global clients and online platforms (e.g., Upwork or similar)

Benefits

• Remote role

Company Overview