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Sales Development Representative (SDR)

Remote · Canada Full-time

Who We Are

Popl is defining a new category we call In-Person Go-To-Market.

We help revenue teams turn real-world interactions — trade shows, conferences, field events, and meetings — into measurable pipeline and revenue. Our AI-native platform powers event lead capture, enrichment, and real-time CRM sync, transforming every badge scan into a high-quality, actionable lead.

In a world where digital channels are saturated, we're building the infrastructure that makes in-person GTM measurable, scalable, and revenue-driving. Our mission is simple: help companies around the world turn in-person events into a measurable & scalable growth channel.

About the Role

We are looking for a hungry, high-energy, early-career Sales Development Representative (SDR) to join our fast-growing team! In this role, you’ll be on the front lines of our revenue engine—engaging our plentiful supply of warm marketing leads, booking meetings, and helping Popl scale during a hyper-growth phase.

This is a great fit for someone early in their career who’s excited about sales, motivated by performance-based compensation, and eager to learn how modern SaaS revenue teams operate. Your impact will be immediate and highly visible across the organization.

What You’ll Do

  • Call Warm Leads & Book Meetings: Engage warm marketing leads via phone, email, and LinkedIn to book demo meetings for our sales team

  • Outbound Prospecting (After Ramp): Progress into outbound and cold outreach, targeting event marketers, new event hires, and companies investing in events & conferences

  • Own First Touch: Serve as the first point of contact for potential customers, uncovering pain points and clearly communicating how Popl helps teams win in-person

  • Drive Pipeline: Set high-quality meetings for Account Executives and directly contribute to pipeline and revenue growth

  • Content Creation: Record your best sales calls and collaborate with marketing to publish LinkedIn content twice per week to drive brand awareness and inbound demand

  • CRM Hygiene: Maintain accurate and organized records in HubSpot & Salesforce, and ideally a dialing tool like Nooks, ensuring clean data across contacts and activities. The team is working within a virtual sales floor/bullpen daily while dialing.

  • Collaborate: Work closely with sales, marketing, and leadership to refine messaging, targeting, and outreach strategy

What We’re Looking For

  • 2+ years in a field sales, field marketing or SDR/BDR role (preferably in SaaS or tech)

  • Strong verbal and written communication skills

  • Comfortable on the phone and eager to improve through coaching

  • Self-starter mindset: hungry, curious, proactive, and coachable

  • Excited about earning commission based on performance

  • Willingness to learn modern sales tools and processes

Nice to Haves

  • Familiarity with tools like Salesforce, HubSpot, Apollo, LinkedIn Sales Navigator, or similar

    Interest in personal branding, content creation, or social selling

Why join us?

  • Be part of a rocket-ship startup redefining how professionals connect and grow.

  • Work closely with experienced leaders and cross-functional teams to shape our financial strategy.

  • Make a measurable impact in a role critical to our long-term success.

  • Fully remote

  • Competitive salary

  • Meaningful equity

  • Full insurance & benefits

  • Unlimited PTO

  • $150 monthly wellness credit

  • Constant daily learning

Popl is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.

2+ years in field sales, field marketing, or SDR/BDR role, preferably in SaaS or tech; strong communication skills; comfortable on phone; self-starter; willing to learn sales tools.

Key Responsibilities

  • booking meetings
  • prospecting outbound
  • maintaining CRM records

Skills & Tools

HubSpot, Salesforce, Nooks, LinkedIn

Job Details

  • Category: Sales
  • Seniority: Mid Level
  • Commitment: Full Time
  • Workplace: Remote — United States
  • Salary: USD 55,000 – 75,000 / year
  • Languages: English

Benefits

  • Generous paid time off

About Popl

An AI-native platform that powers event lead capture, enrichment, and real-time CRM sync for in-person go-to-market. — Industry: Information Technology

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