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[Remote] Digital Marketing Specialist

Remote · Ghana Full-time

Note: The job is a remote job and is open to candidates in USA. TriStarr is recruiting a Digital Marketing Specialist to support a client’s business growth through multi-channel digital marketing. The role develops and optimizes campaigns, creates marketing content, tracks leads, analyzes performance, and collaborates with sales and marketing teams.

Responsibilities

  • Develop, implement, and optimize multi-channel campaigns across SEM, SEO, PPC, social media, email, and content
  • Create compelling marketing content, including ads, landing pages, and email sequences
  • Track leads and optimize handoffs using our CRM and lead platforms
  • Conduct A/B testing and analyze data to improve campaign performance
  • Stay current on marketing trends and share insights with your team
  • Collaborate closely with sales and marketing teams to align messaging and goals

Skills

  • 8+ years of B2B digital marketing experience in SEO, PPC, and paid social campaigns
  • Proficiency with marketing automation platforms and CRMs
  • Strong copywriting, content creation, and design skills
  • Analytical mindset with the ability to turn data into strategic insights
  • Enthusiasm for AI tools and automation
  • Excellent organization and communication skills, adaptable and eager to learn

Benefits

  • Supportive, innovative environment
  • Remote flexibility; open to onsite, hybrid, and remote
  • Professional development

Company Overview

  • TriStarr is a recruitment company that offers HR consulting, employment opportunities and executive staffing services for job seekers. It was founded in 1989, and is headquartered in Lancaster, Pennsylvania, USA, with a workforce of 11-50 employees. Its website is https://www.tristarrjobs.com/.
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